Since forever cats are being hated by a large portion of humanity, on today's climax of political correctness we can't express our feelings against this felines, but we can refuse to acknowledge of the love and care that the other part of the population professes. This suggests that a lot of people do not like to interact with cats and would prefer to lose your friendship rather than take care of your cat while you are away.
The problem...
People need a place to leave their cat while they are out of town.
The Approach
Although there are other solutions like hotels for pets we decided to find a better solution that accommodates a stress-free and personal care for cats. For that, we decide the best way to differentiate ourselves was to identify the desirable fixture that would meet the needs of the user creating something more meaningful.
HYPOTHESES
We believe that by creating a network of people that loves cats and are willing take care of someones pet, the user will be able to find someone close to home that can take care of the cat while out of town.
Personas
We used personas through out the process to help us guide the prioritization and design decisions.
“* Personas were created based on a conducted face to face interviews that give us inside of the real problem. ”
Our Vision
Create an app so the user can connect to other cat lovers and develop a relationship of trust so when they need to leave their cat they will be 100% satisfied and sure that their pet will be happy.
